Tuesday, December 7, 2010
I wanted to dedicate this post to a company that started with one man, an inspiration to help children in need, and it's amazing journey since then...
TOMS shoes and the One for One Movement:
In 2006, American traveler Blake Mycoskie befriended children in Argentina and found they had no shoes to protect their feet. Wanting to help, he created TOMS Shoes, a company that would match every pair of shoes purchased with a pair of new shoes given to a child in need. One for One. Blake returned to Argentina with a group of family, friends and staff later that year with 10,000 pairs of shoes made possible by TOMS customers.
Check out the video to get the whole story: http://www.youtube.com/watch?v=aKhV9kpGM-k&feature=player_embedded
TOMS Shoes was founded on a simple premise: With every pair you purchase, TOMS will give a pair of new shoes to a child in need. One for One. Using the purchasing power of individuals to benefit the greater good is what we're all about. The TOMS mission transforms our customers into benefactors, which allows us to grow a truly sustainable business rather than depending on fundraising for support.
Want to get involved? You can look for TOMS shoes online at www.toms.com or head to your local Nordstroms. If you still want to get involved, consider participating in One Day Without Shoes. This event is meant to help raise awareness of the impact a pair of shoes can have on a child’s life by going without shoes on April 5, 2011. Over 250,000 people went without shoes in 2010 and over 1,600 events took place around the globe! It was incredible... Now's your chance to make an impact.